Flywheel Marketing is a growth model that focuses on creating momentum through customer satisfaction and continuous value delivery, rather than relying solely on a linear sales funnel. In this approach, happy customers drive referrals, repeat purchases, and brand advocacy—fueling further growth. The flywheel consists of three phases: Attract, Engage, and Delight. By reducing friction and optimizing each stage, businesses create a self-reinforcing cycle of growth.
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