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Zapier Workflows are automated sequences—called “Zaps”—that connect different apps and trigger actions based on specific events. Using Zapier, marketers and teams can automate tasks across tools like Gmail, Slack, HubSpot, Google Sheets, and more without writing code. For example, a Zap can automatically send a Slack alert when a new lead fills out a form. Zapier Workflows save time, eliminate manual tasks, and improve efficiency across marketing, sales, and operations.

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